American Gods TVC & Social Campaign

The phenomenon that is American Gods returned with a highly anticipated second season and needed to launch into the UK with a bang.
Covert were engaged to create the American Gods TV commercials that would live up to the hype along with 10-character introduction films that needed to encapsulate their intricate character profiles.
Slick VFX takes viewers on a distorted journey that makes them question their own realities and only generates further interest in the enigma of the American Gods.